Pundit ClaimsAI claims by Gary Marcus and Ed Zitron, with the evidence

“Meta is not making any money from generative AI.”

Make Fun Of Them, paragraph 130. The full statement is at the source.

Our reading, the sentence that was checked:

Meta is not making any money from generative AI.

Assessment: Unresolved Evidence as of

Where and when Ed Zitron wrote it

Where's Your Ed At, Make Fun Of Them, paragraph 130.

Said
Source observed
live page, full text, public
Evidence as of
the cutoff for this assessment
Assessment recorded
assessment wyea-make-fun-of-them-095ddc-a2

We recorded 33 claims from this post. See every claim from this post.

The wording above is the version this site observed on 2026-10-28. The source may have been edited after 2025-06-30. This page does not claim the wording was captured then.

What the claim commits to

Kind
Observation
Deadline, as the speaker wrote it
None stated. This site does not add one.
Deadline state when assessed
No horizon
Deadline state on 2026-10-29
No horizon (the release’s reference date)

From the speaker

  • Meta
  • not making any money
  • from generative AI

Our interpretation

  • The surrounding discussion compares revenue and separately distinguishes profit. I therefore read 'making any money' as earning direct revenue, rather than earning a profit.
  • Direct revenue includes licensing generative models. General advertising improvements do not establish direct generative-AI revenue.
  • I use January–March 2025, the latest completed reporting quarter publicly reportable before the post.
  • The statement identifies no accounting basis or source for Meta's purported zero revenue. Its accounting basis remains unknown.

Counts as supported if: Reliable evidence establishes zero direct generative-AI revenue throughout the target quarter on an identified accounting basis.

Counts as contradicted if: Reliable evidence establishes positive direct generative-AI revenue in the target quarter on a basis matching the claim.

Retrospective: these criteria were written after the outcome was public.

Current assessment

Was it true for the period described?

Outcome: Unresolved

The record was checked, and the evidence available by the cutoff does not settle it.

Scored on a plain reading. The speaker named no measure for this claim, so it was judged on the reading an informed reader would take, stated below under our interpretation. Both reviews had to find that reading fair.

Evidence as of
Deadline state when assessed
No horizon
Assessment recorded
Policy version
2026-10-28.7

Rationale

On March 21, 2025, TechCrunch reported that Meta shared revenue from Llama hosting, citing a plaintiffs' court filing [e1]. The report does not establish revenue actually earned during January–March 2025 on an identified accounting basis [e1]. It therefore establishes neither zero nor positive direct generative-AI revenue for the target quarter [e1].

Limitations

  • Reported revenue-sharing arrangements do not establish when revenue was earned or recognized [e1].
  • The claim supplies no accounting basis, and the evidence does not provide a matched quarterly revenue measure.

Evidence (1 item)

  • Context only: TechCrunch,

    some money from Llama

    Why it matters here: This challenges the categorical premise. It does not establish a quarterly accounting result matching the contract.

    Publisher
    TechCrunch
    Kind of source
    News report
    Measures
    Meta, Llama hosting revenue-sharing arrangements, unknown, ? to ?
    Describes events of
    Public from

What would settle it

Records establishing whether Meta earned any direct generative-AI revenue during January–March 2025, including model licensing, on an identified accounting basis matching the claim.

Where it was said (1)

Said once in the sources this register covers.

  • : Where's Your Ed At, Make Fun Of Them

    Meta is not making any money from generative AI.

    Published
    2025-06-30
    Source observed
    , live page
    Access
    full text, public

History

Assessment versions

Recorded events

  1. Assessment publishedBy this site

    First assessment published after both reviews and the final-text check passed.

    About assessment wyea-make-fun-of-them-095ddc-a2.